Sega will possible not introduce NFTs for play-to-earn if ‘perceived as easy money-making’


The management at online game agency Sega Corporation’s holding firm has prompt that they could keep away from nonfungible tokens in play-to-earn mannequin video games based mostly on the response from customers.

In a Dec. 14 assembly of Sega Sammy Holdings’ CEO Haruki Satomi, senior govt vp Koichi Fukazawa, and Sega Corporation president Yukio Sugino, the trio mentioned they wanted to “carefully assess” the best way to doubtlessly introduce nonfungible tokens, or NFTs, into Sega titles to “mitigate the negative elements” and work inside Japanese laws. The executives cited “negative reactions” from customers abroad rewarded in NFTs for gameplay.

“In terms of NFT, we would like to try out various experiments and we have already started many different studies and considerations but nothing is decided at this point regarding [play-to-earn],” mentioned Sega. “We will consider this further if this leads to our mission “Constantly Creating, Forever Captivating,” but if it is perceived as simple money-making, I would like to make a decision not to proceed.”

The executives added that any rollout of NFTs in play-to-earn mannequin video games would “be better to work with partners on new technologies and domains […] rather than dealing with them in-house.” It’s unclear how the online game firm intends to maneuver ahead with gauging consumer curiosity.

Related: Play-to-earn video games are ushering within the subsequent era of platforms

The Sega Corporation is a Japan-based sport developer and a subsidiary of the Sega Group Corporation, which merged with the Sammy Corporation in 2004. The firm has been behind many fashionable video games for the reason that introduction of Sonic the Hedgehog within the Nineteen Nineties — Sega’s newest title within the sequence, Sonic Frontiers, is scheduled to be launched in 2022. In April 2021, the corporate introduced it deliberate to broaden into NFTs via a partnership with sport developer double

Should Sega transfer ahead with utilizing NFTs in play-to-earn mannequin video games, it will be becoming a member of quite a lot of gaming corporations incorporating the expertise. In March 2021, France-based sport writer Ubisoft launched One Shot League, a fantasy soccer sport developed in collaboration with the Ethereum-based sport Sorare.

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